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Description / Synopsis A cow crashes against an airbag. The same scene for a pig and a chicken. The speaker explains that animal safety is important to Coop Supermarket. If they're safe, we're safe. | | Title | "Safe Meats" | | Agency | Lowe Pirella S.P.A | | City | Milano | | Advertiser | Coop | | Brand Name | Coop | | Product Name | Coop meats |
| Sustainability Themes |
Production Patterns, Ethical Business & CSR, Health & Sanitation, Education & Awareness
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| Date of First Publication |
N/A
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| Country of Production | Italy | | Type | Television | | Length | 30 seconds |
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| Art Director: |
Umberto Mauri
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| Copywriter: |
Dario Alesani
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| Creative Director: |
Aldo Cernuto
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Roberto Pizzigoni
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| Director: |
Peter Truckel
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| Director of Photography: |
Alessandro Bolzoni
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