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Description / Synopsis Mr. Energy helps a man trace where all his money has gone to reveal a punk revving the engine of a huge truck and explains how everyone's money contributes to an oil price absorption fund which irresponsible drivers deplete. Angry, the man gives the punk his just desserts. | | Title | "Lost Money" | | Agency | Saatchi & Saatchi LTD. | | City | Bangkok | | Advertiser | Energy Savings | | Brand Name | Energy Savings |
| Sustainability Themes |
Consumption Patterns, Climate Change & Atmosphere, Energy
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| Date of First Publication |
N/A
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| Country of Production | Thailand | | Type | Television & Cinema | | Length | 45 seconds |
| Awards |
-Cannes Lions - International Advertising Festival, 2005 (Gold Lion Campaign) for Public Awareness Messages
-CLIO Awards, 2005 (Bronze) for Public Service Campaign
-Asia Pacific Advertising Festival (AP AdFest), 2005 (Bronze) for Public Service Messages and Cause Appeals
-Asia Pacific Advertising Festival (AP AdFest), 2005 (Silver) for Campaign
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| Agency Producer: |
Chainarong Wattanathanakun
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| Art Director: |
Tawatchai Suknipitapong
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Thana Rittirajcomporn
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| Copywriter: |
Wiparat Nantananontchai
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| Creative Director: |
Jureeporn Thaidumrong
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| Director: |
Thanonchai Sornsrivichai
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| Editor: |
Manop Boonwipas
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| Producer: |
Piyawan Mungkung
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