Creative Gallery on Sustainability Communications

 

 
"La cuillère" For Triballat-Noyal
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Description / Synopsis

Organic is not just good for the earth.

Original Description / Synopsis

Le Bio c’est bon. Et pas seulement pour la terre.

Philosophy/Solution

Vrai Yoghurts are so good that you eat it with eagerness.

Original Philosophy/Solution

Les yaourts Vrai sont si bons qu’on les mange avec avidité.

Title"La cuillère"
AgencyLowe Paris
CityParis
AdvertiserTriballat-Noyal
Brand NameVrai
Product NameOrganic Nature yoghurt
Original Product NameYaourt nature Bio
Date of First Publication 23/02/2005
Country of ProductionFrance
LanguageFrench
TypeBillboard
TaglineHappiness is in Vrai (truth)
Original TaglineLe bonheur est dans le Vrai.
   
Account Director: Jean-louis Roché
Account Manager: Valérie Flamand ,  Marion Nadaud
Account Planner: Sophie Spréafico
Art Director: Stéphanie Heidelberg
Copywriter: Juliette Santini
Creative Director: Stéphane Renaudat ,  Claire Ravut
Photographer: Paul Goirand