Description / Synopsis Headline: Her parents had their way to show involvment. She's got another. |
Context Sweden is preparing for a national choice of pension-funds. KPA offers ethical pension-funds. |
Philosophy/Solution Show the connection between previous ways of changing the world, and the new one. |
| Title | "Her parents had their way to show involvment she's got" |
| Original Title | "Hennes föräldrar hade ett sätt att ta ställning hon har ett" |
| Agency | Tempel |
| City | Stockholm |
| Advertiser | KPA |
| Brand Name | Insurances |
| Product Name | Ethical saving funds |
| Sustainability Themes |
Education & Awareness, Finance, Ethical Business & CSR
|
| Date of First Publication |
01/04/2000
|
| Country of Production | Sweden |
| Language | Swedish |
| Type | Magazine |
| |
|
| Agency Producer: |
Johan Larsson
|
| Art Director: |
Olle Mattson
|
| Copywriter: |
Anders Tempelman
|
| Photographer: |
Hans Gedda
|
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