Description / Synopsis This campaign aims to reveal that non-drinking water is the first cause of mortality and to inform the general public of this silent massacre. The campaign demonstrates the absolute silence which encircles this problem. |
Context To position SOLIDARITIES as an expert in the field of water and the cleaning up the water |
Philosophy/Solution SOLIDARITES wants to reveal that non-drinking water is a cause of mortality, to make react the politicians, and to plead for the creation of a worldwide agency of water |
| Title | "Equation" |
| Original Title | "Equation: notre combat pour l'accès à l'eau potable pour tous" |
| URL | www.votregouttedeau.org |
| Agency | BDDP & Fils |
| City | France |
| Advertiser | Solidarités |
| Sustainability Themes |
Education & Awareness, Freshwater
|
| Date of First Publication |
08/10/2007
|
| Country of Production | France |
| Language | French |
| Type | Print |
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| Creative Team: |
Bddp & fils
|
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