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Context Every year, tens of millions of sharks are killed, mostly for collecting their fins. If nothing changes, they could disappear. | Philosophy/Solution As the EEC ministers examine a new EU Shark Action Plan, it was important to launch an opinion targeted action to obtain science-based fishing limits and a stronger ban on collecting sharks' fins. | | Title | "Shark in the sky " | | Original Title | "Every year Tens of millions of sharks are killed" | | Agency | Muchimuchi | | City | Paris | | Advertiser | SHARK ALLIANCE |
| Sustainability Themes |
Biodiversity, Education & Awareness, Seas & Oceans
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| Date of First Publication |
26/03/2009
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| Country of Production | France | | Language | English | | Type | Print |
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| Account Director: |
Eric Ancian
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| Art Director: |
Louis Audard
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Thierry Audurand
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| Copywriter: |
Tristan Audurand
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| Creative Director: |
Nicolas Dondina
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