Description / Synopsis Print campaign for the Polish Ministry of Environment referring to the issue of sorting waste and proper disposal of electronic and chemical waste. |
Context Sorting your garbage and disposing of electronic waste is becoming a burning issue in Poland. There is, however, still not enough awareness of the problem. |
Philosophy/Solution Spreading awareness about sorting your garbage and proper disposal of electronic and chemical waste |
Results Tremendous PR exposure, etc… |
Title | "GARBAGE" |
Original Title | "ŚMIECI" |
URL | http://adsoftheworld.com/media/print/polish_ministry_of_environment_ignorant |
Agency | Young and Rubicam |
City | Warsaw |
Advertiser | The Polish Ministry of Environment |
Sustainability Themes |
Waste & Recycling, Education & Awareness
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Date of First Publication |
02/03/2009
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Country of Production | Poland |
Language | Polish |
Type | Print |
Tagline | And what does your garbage say about you. Sort your waste. Think, what a mess you are leaving behind for others to live in |
Original Tagline | A co o Tobie mówią Twoje śmieci |
Awards |
-Piran Idea, 2009 (Bronze) |
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Account Director: |
Aleksandra Trochimiuk
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Art Director: |
Maxiek Twardowski
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Copywriter: |
Ola Kosik
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Creative Director: |
Michal Imbierowicz
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Photographer: |
Szymon Swiętochowski
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