Creative Gallery on Sustainability Communications

 

 
"GARBAGE" For The Polish Ministry of Environment
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Description / Synopsis

Print campaign for the Polish Ministry of Environment referring to the issue of sorting waste and proper disposal of electronic and chemical waste.

Context

Sorting your garbage and disposing of electronic waste is becoming a burning issue in Poland. There is, however, still not enough awareness of the problem.

Philosophy/Solution

Spreading awareness about sorting your garbage and proper disposal of electronic and chemical waste

Results

Tremendous PR exposure, etc…

Title"GARBAGE"
Original Title"ŚMIECI"
URLhttp://adsoftheworld.com/media/print/polish_ministry_of_environment_ignorant
AgencyYoung and Rubicam
CityWarsaw
AdvertiserThe Polish Ministry of Environment
Sustainability Themes Waste & Recycling, Education & Awareness
Date of First Publication 02/03/2009
Country of ProductionPoland
LanguagePolish
TypePrint
TaglineAnd what does your garbage say about you. Sort your waste. Think, what a mess you are leaving behind for others to live in
Original TaglineA co o Tobie mówią Twoje śmieci
Awards -Piran Idea, 2009 (Bronze)
   
Account Director: Aleksandra Trochimiuk
Art Director: Maxiek Twardowski
Copywriter: Ola Kosik
Creative Director: Michal Imbierowicz
Photographer: Szymon Swiętochowski