Creative Gallery on Sustainability Communications

 

 
"Seal Hunter " For Surfrider Foundation Europe
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Description / Synopsis

This campaign was made to emphasize the devastating effects that cause our waste on marine animals. More deadly than the harpoons of the whalers, more lethal than pikes of poachers, our waste kill every year millions of sea animals.

Context

2010 was the international of biodiversity. Simultaneously, Surfrider Europe was running a petition to have litter recognized as pollution in European legislation

Title"Seal Hunter "
Original Title"Chasseur de Phoque "
URLwww.surfridercleanups.org
AgencyYoung & Rubicam
CityParis
AdvertiserSurfrider Foundation Europe
Sustainability Themes Seas & Oceans, Education & Awareness, Waste & Recycling
Date of First Publication 05/03/2010
Country of ProductionFrance
LanguageEnglish
TypePrint
TaglineEach year, millions of animals are killed by our rubbish. Sign the petition against marine debris on notonourbeaches.com 2010, international year of the biodiversity
Original TaglineChaque année, des millions d’animaux marins sont tués par nos déchets. Contre les déchets, signez la pétition sur pasdecasurnosplages.com 2010, année internationale de la biodiversité
   
Account Director: Les six 
Account Executive: Nicolas Gobert
Creative Team: Gregory Jeanjacquot ,  Nicolas Gérard
Illustrator: John paul Thurlow