Creative Gallery on Sustainability Communications


"Trash Seabirds" For The Endangered Wildlife Trust (EWT)
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Description / Synopsis

A campaign designed to stimulate awareness of what litter is doing to the environment.


In June 2010 the FIFA World Cup™ came to South Africa. The Endangered Wildlife Trust (EWT) commissioned TBWA\Hunt\Lascaris Johannesburg to create campaigns around environmental awareness and preservation.

Title"Trash Seabirds"
AdvertiserThe Endangered Wildlife Trust (EWT)
Sustainability Themes Biodiversity, Education & Awareness, Seas & Oceans, Waste & Recycling
Date of First Publication 03/02/2010
Country of ProductionSouth Africa
TypeOutdoor / Out of Home
TaglineIf you don’t pick it up they will. (Image unaltered and courtesy of Chris Jordan)
Awards -Silver Cannes , 2010 for Campaign Poster
-Bronze Clio , 2010 for Campaign Poster
-Silver Clio , 2010 for Single Print
-Silver One Show , 2010 for Single Print
-Silver One Show , 2010 for Campaign Print
-Bronze One Show , 2010 for Campaign Poster
Account Director: Bridget Langley
Account Executive: Katiso Maarohanye
Art Director: Wihan Meerholz
Copywriter: Jared  Osmond
Creative Director: Adam  Weber
Executive Creative Director: Damon Stapleton
Photographer: Chris  Jordan