Creative Gallery on Sustainability Communications

 

 
"Arrows - Garbage" For Green Nation
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Description / Synopsis

The campaign's goal is to encourage the reporting of environmental crimes.

Context

In Brazil, even though there are many environmental crimes, very few people denounce them.

Philosophy/Solution

Our main aim is to show that it is possible to report an environmental crime without necessarily identifying yourself.

Title"Arrows - Garbage"
Original Title"Setas"
URLwww.greennation.com.br
AgencyAgência3
CityRio de Janeiro
AdvertiserGreen Nation
Date of First Publication N/A
TypePrint
TaglineReport without identifying yourself.
Original TaglineVocê não precisa se identificar, só denunciar.
   
Account Director: Alvaro  Rodrigues ,  Luis Salvestroni
Creative Team: Guilherme  Cunha ,  Sleyman Khodor
Photographer: Rodrigo Paredes ,  Helena Lopes